Thanks for stopping by! 😃 So, I am a total digital marketing nerd. 👩‍💻 With 10+ years of experience in nearly every facet of Digital Marketing— from Personalization, Web Content Management and SEO, to Email Marketing to Creative to Social to Paid Media, I can’t help but be completely captivated when creating new content and campaigns and seeing the results. I enjoy connecting with those who are just as excited about this “Big-Data-driven,” predictable yet unpredictable, creative, awesome field as I am. 😃

I’m a data-minded, story-driven, creative, strategic leader who thoroughly enjoys meshing the right- and left-brains of Marketing to make something beautiful, intuitive, and successful that has a true impact on the world!

Since 2019, I’ve led and grown the Personalization Program @ Avery Products (the inventors of labels and stickers!) and manage web content and multi-channel strategies with an awesome crew of digital marketers. My strategic leadership of the Personalization Program has yielded an overall +6.89% RPU lift, equating to $7.45M in incremental revenue.

Previous to this, I worked @ Financial Partners, where I was their first-ever Digital Marketer, and I had the honor of establishing a range of firsts there! I established and grew their Instagram, launched a CRM-integrated onboarding email series that was comprised of over 40 touchpoints, and piloted their SMS program. I also had the absolute joy of volunteering with my amazing team there across our local communities!

I’m incredibly proud of my work and excited to keep on growing and going!

Now for some fun facts and favorites!

❤️ My hubby and I have been together since high school

🐱 Our sweet and cuddly cat Mipha is named after the character in the Legend of Zelda series

🎨 I enjoy painting and was even featured at a local brewery a few years back– Check out some of my paintings here!

🎥 I enjoy photography and videography and like to edit montages of my random adventures

🧘 I’ve been practicing daily yoga for over five years

🎮 Video games are a household hobby– I enjoy N64 classics, am an absolute LoZ nerd, and am currently playing Skyrim

🎵 My hubby and I both play guitar

Want to learn more about my work? 👩‍💻

And be sure to connect
with me on 🔗 LinkedIn 👉